Henry Kapono & Honda Hawaii Dealers Announce New Partnership!
Official Press Release
Local Entertainer, Henry Kapono, Takes New Honda Campaign for a Test Drive
In addition to launching the new “Everyday Adventures” campaign, the Hawaii Honda Dealers Ad Association is also debuting a new tagline, “Home in the Islands.”
VIDEO CREDIT: Hawaii Honda Dealers Ad Association
Henry Kapono’s bright smile and infectious voice instantly make you feel at Home in the Islands. He believes that in life we all have a song to sing and that a good ride in Honda can help you unleash it. The Hawaii Honda Dealers believe this as well and have partnered with Henry to spread his message and the message that Honda is the perfect island ride.
This organic partnership perfectly marries Henry’s unique point of view with Honda’s unique features and benefits. In the commercial “My Life’s Song” Henry shares this point of view as he cruises the island in his Honda Pilot.
